PAUL
DURELLI
Founder & executive working at the intersection of AI transformation, automation, technical operations, enterprise systems, and globally distributed teams.
A founder who builds, operates, and leads.
Paul Durelli is a founder and executive operator who combines business leadership with hands-on technical implementation. He works across AI transformation, automation, technical infrastructure, enterprise systems, and the leadership of globally distributed teams, bridging strategy and the systems that make it real.
His approach is not purely strategic, not purely technical, and not purely operational. Paul designs, integrates, secures, tests, and operationalizes systems himself, while simultaneously building the organizations, processes, and platforms required to scale them.
Today, Paul's work centers on AI-enabled business transformation: deploying multi-model AI systems, automating operations, architecting enterprise platforms, and shaping human + AI workforce models that make teams and technology more capable together.
Founder & Executive
Operating leadership
Hands-on Systems Builder
Designs and ships himself
AI Transformation
Multi-model, production-grade
Global Teams
Distributed operations at scale
Where Paul is focused today.
Six interconnected areas defining his current work, from AI infrastructure to global workforce leadership.
AI Transformation & Automation
Designing and operationalizing AI-driven workflows that replace manual effort, accelerate decisions, and embed intelligence into everyday business operations.
Technical Operations & Infrastructure
Building and running the technical foundation: local and cloud AI infrastructure, model orchestration, and security-conscious deployment with operational reliability.
Enterprise Systems & Platform Architecture
Architecting integrated platforms across CRM, payments, subscriptions, APIs, and proprietary data, connecting systems into coherent, scalable business logic.
Human + AI Workforce Models
Designing operating models where people and AI agents collaborate, defining roles, handoffs, context, memory, and the workflows that make both more effective.
Global Workforce Leadership
Recruiting, building, and leading distributed teams across functions and time zones, turning strategy into execution through systems, process, and clear ownership.
Business Transformation & Growth
Connecting technology decisions to business outcomes, scaling operations, infrastructure, and teams in step with revenue, demand, and market evolution.
Genuinely hands-on, technically.
Paul designs, integrates, tests, secures, troubleshoots, and operationalizes systems himself, not as a consultant who delegates, but as an operator who builds.
His current hands-on environment spans local Apple Silicon infrastructure, local and cloud inference, multi-model orchestration, and persistent agent context, working across open and frontier models to build reliable, security-conscious systems.
Current environment
AI Agents
Designing autonomous and semi-autonomous agents with defined roles, tools, and handoffs.
Multi-Model Orchestration
Routing work across models based on cost, latency, capability, and context.
Agent Context & Memory
Building persistent context and memory so agents stay coherent across sessions.
Local + Cloud AI Infrastructure
Running multi-model systems across local Apple Silicon and cloud compute.
Local Inference
Operating on-device inference for privacy, speed, and offline resilience.
Workflow Automation
Connecting systems, data, and decisions into reliable automated pipelines.
Platform Integration
Wiring APIs, webhooks, and services into unified operational platforms.
Security-Conscious Deployment
Designing for access control, data handling, and operational safety by default.
Platforms that run real businesses.
Paul's enterprise work spans the full stack of business infrastructure, from subscription and payment systems to proprietary data architecture and AI-enabled operations. Capabilities, not confidential specifics.
Client work and proprietary architectures are kept confidential. What follows describes capability, not private systems, pricing, or unreleased models.
Core Platforms
Commerce Infrastructure
Data & Intelligence
Building and leading distributed teams.
Paul has led teams of approximately 25–35 professionals across functions and time zones, building the recruiting, operations, systems, and processes that turn strategy into execution at scale.
Team Building
Recruiting & structuring distributed teams
Operations
Systems, process & execution
Automation
Technology-enabled scaling
Distributed Ops
Cross-time-zone workforce management
His operating model is executive and execution-led, focused on ownership, clear systems, and the technology that lets a distributed organization move as one.
Continuous evolution with technology.
From creative and digital foundations through marketing technology, automation, and distributed operations, to today's work in AI, technical infrastructure, and enterprise transformation.
2016 – Present
Digital Kahuna · Founder & CEO
Current operating chapter. Leading AI transformation, automation, technical operations, and enterprise systems work, building platforms, infrastructure, and globally distributed teams.
Current2008
Digital Kahuna · Roots
Paul first registered DigitalKahuna.com, reflecting an early focus on digital technology, online business, and the evolving intersection of technology, marketing, and entrepreneurship.
OriginPrecisionMeds
Leadership · Health Technology
Operating and technology leadership in a health-technology context, applying systems thinking to regulated, data-sensitive environments.
Wolters Kluwer / Audio-Digest Foundation
Digital & Technology Operations
Technology and digital operations within an established enterprise and educational publishing context.
Umpqua Bank
Enterprise & Financial Systems
Experience across enterprise and financial-sector systems and operations.
aSquareDot
Technology & Operations
Technology and operational leadership across digital platforms and business systems.
Paul's earlier work across advertising, design, entertainment, print, and digital production formed the foundation for his later work in marketing technology, systems, automation, and technical operations: the creative beginning of a continuously evolving technical career.
A rare combination across boundaries.
Most leaders are purely strategic, purely technical, or purely operational. Paul's background spans all three, and the connective tissue between them.
He understands creative, business, operations, people, technology, systems, and AI, working fluently across those boundaries. That range is the differentiator: the ability to set strategy, design the system, and lead the team that ships it.
Business
Strategy, growth, operating leadership
Technology
Systems, infrastructure, AI implementation
Operations
Process, automation, execution at scale
People
Recruiting, distributed teams, leadership
Systems
Platform architecture, integration, data
AI
Agents, orchestration, human + AI models
Let's build what's next.
Open to conversations around executive leadership, AI transformation, technology, strategic collaboration, advisory, partnerships, enterprise systems, and operations.
Executive Leadership
AI Transformation
Strategic Advisory
Enterprise Systems